Friday, 8 April 2011
Tuesday, 5 April 2011
final cut.
We added the titles to the final edit. Also from our feed back people where saying that they didn't understand the story line properly. So we added news paper titles to make the story more understandable. We also got feedback that some shots where too long. We shortened the shots and replaced them with flashes of the murderer so the audience knows that he is getting closer.
Friday, 1 April 2011
Music in our opening sequence
The music we are using in our opening sequence is called 'the prisoners cell' we found this on the website called freeplaymusic.com, this site has alot of copyright free music on it.
music
The music we are using in our opening sequence is called 'the prisoners cell' we found this on the website called freeplaymusic.com, this site has alot of copyright free music on it.
Friday, 11 February 2011
logo
company logo
I first opened Photoshop Elements, I then created a new file, I then got paint brush and moved it to a thirteen pixel brush. Then I wrote CASKA in a scribble type writing using the paint brush. Then I used a preset shape in the shape of blood and manipulated it into the shape that I wanted it. I then went to file and saved it as a JPG file so it can be used properly.
Tuesday, 25 January 2011
Monday, 24 January 2011
target audience
Our target audience is 15 years old onwards. We hope to capture their attention by featuring props and costumes as seen in classic horror movies that the audience can relate to for example; the killers or victims could be wearing everyday clothes like jeans, tee-shirts, blouses and dresses, this will hopefully help the audience relate to the characters and enjoy the film overall.
This is from the opening scene of Texas chainsaw massacre, this film is rated certificate 18, and we got inspiration from the costume in this film.
Another way we could target people 15 years and over is through advertising, we would use posters around colleges and nightclubs, we would also use TV adverts, we would show these after the watershed which is 9pm, this way we can still show some of the graphic content that will hopefully interest the audience. We will advertise using trailers on other horror movies, viral ads; facebook and television and word of mouth.
This is the opening credits from Seven (18). We took inspiration from the way the opening credits are shown here.
According to the BFI, certificates 15 and 18 are only for people of that age (depending on the age restriction) and over. No one under the age of said certificate shall be admitted to any exhibition at which there is to be shown any film, which has received a ‘15’ or ‘18’ certificate from the British Board of Film Classification.
Blair witch project (18); this is an independent film like ours. We also took inspiration from the camera shots and angels used, as it’s a hand held camera.
Box Office Performance for Horror Movies in 2010
Rank | Movie | Genre | MPAA | 2010 Gross | Tickets Sold | Inflation- Adjusted Gross |
1 | Horror | R | $84,660,648 | 10,784,796 | $84,660,649 | |
2 | Horror | R | $63,075,011 | 8,035,033 | $63,075,009 | |
3 | Horror | R | $62,189,884 | 7,922,278 | $62,189,882 | |
4 | Horror | R | $53,183,340 | 6,774,948 | $53,183,342 | |
5 | Horror | R | $45,710,178 | 5,822,953 | $45,710,181 | |
6 | Horror | PG-13 | $41,034,350 | 5,227,306 | $41,034,352 | |
7 | Horror | R | $39,123,589 | 4,983,897 | $39,123,591 | |
8 | Horror | R | $30,101,577 | 3,834,596 | $30,101,579 | |
9 | Horror | R | $25,003,155 | 3,185,115 | $25,003,153 | |
10 | Horror | R | $14,744,435 | 1,878,272 | $14,744,435 | |
11 | Horror | $13,261,851 | 1,689,408 | $13,261,853 | ||
12 | Horror | R | $181,467 | 23,117 | $181,468 | |
13 | Horror | R | $138,788 | 17,680 | $138,788 | |
14 | Horror | R | $101,740 | 12,961 | $101,744 | |
15 | Horror | R | $93,051 | 11,854 | $93,054 | |
16 | Horror | R | $64,214 | 8,180 | $64,213 | |
17 | Horror | R | $52,604 | 6,701 | $52,603 | |
18 | Horror | $35,855 | 4,568 | $35,859 | ||
19 | Horror | $5,673 | 723 | $5,676 | ||
20 | Horror | $3,697 | 471 | $3,697 | ||
Total Gross of All Movies | $472,765,107 | |||||
Total Tickets Sold | 60,224,857 | |||||
Total Gross of All Movies at 2008 ticket prices | $472,765,127 | |||||
As you can see from the table above, the highest grossing horror film of 2010 was paranormal activity 2. We can see that most of the highest grossing horror films are either sequels like resident evil: afterlife 3D or remakes like A nightmare on elm street. We also know that some of these horror films use 3D technology attracting a wider audience because it immerses the audience more in the film, although there are films with a high budget to produce, we see that paranormal activity is 16th in the list and paranormal activity 2 is 1st. This shows us that you don’t need a huge budget to create a huge profit.
From these stats I would say that our film can be a low budget film and still produce a massive profit. So I would say that it would be easier to make a low budget film, as long as you create a big enough hype over the film people will go to see it despite if they think they like it or not. We’ll do this through viral marketing on the internet. Also the ratings for all of these films except number 6th on the list are all rated R movies. This tells me that if a horror films wants to do good it generally has to be quite graphic. Although some would say that if it is possible to reduce the age rating of a film it will increase the target audience. I think there is a gap in the market for a low budget, none graphic horror movie. This is what will we hope to achieve in the making of our horror film.
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